What Can Retailers Take from London Fashion Week SS27?

London Fashion Week wrapped up on Monday night with Burberry closing the schedule, after 47 catwalk shows and 23 presentations. McQueen and Mulberry were back, M&S made its debut, and eBay ran a shoppable pre-loved runway. For independent retailers and buyers working with wholesale clothing suppliers, here's what actually came down the catwalk and what's worth acting on. 

What colours came out of London Fashion Week SS27? 

Quiet luxury neutrals took a back seat this season, with colour doing most of the talking. 

• Orange in every shade. Melon, tangerine, ginger and coral were all tipped as the big colour for next year, and H&M sent out full orange suiting. 
• Hot brights in clashing combinations. Lime green, racecar red and melon yellow were worn together, alongside hot pink at the bolder end of the spectrum. 
• Soft blues and creams. Cornflower and powder blue offered a gentler option, with Bora Aksu contrasting whites and powder blues against black and deep red. 
• Earthy tones. Turmeric yellow, earthy browns and washed blues showed up too, which will sit more comfortably with customers who aren't ready for neon. 

It's a punchier palette than the lemon and powder blue buyers spotted in our look at Spring 2026 fashion trends, so expect customers to be braver with colour next year. 

Which fabrics and materials were on trend? 

• Leather, even for summer. Mulberry went big on leather coats, skirts and loafers, while Petra Fagerström put floral prints on black leather jackets. 
• Lace. Erdem and others used Chantilly lace, McQueen sent out lace corsets, and sheer lace bodysuits appeared at Burberry. 
• Sheer layers and tulle. Sheer fabrics were layered against knits, with tulle and feathers adding plenty of drama. 
• Sequins, silk, and pleats. These were key to Fagerström's collection and give a more wearable route into occasionwear. 
• Tartan and heritage checks. Burberry paired its checks with Celia Birtwell prints, and Barbour staged a tartan exhibition at the Saatchi Gallery. 

What were the key pieces and silhouettes? 

• Eighties shoulders. Paul Costelloe opened the week with enlarged shoulders narrowing into cinched waists across jackets, coats and dresses, and Mithridate leaned into New Romantic references. 
• Suit sets with shorts and skirts. Matching tailored tops worn with shorts or skirts were everywhere, from a colour-blocked two-piece at Mithridate to a green floral set at Patrick McDowell. 
• Corsetry and structure. Corsets and crinolines kept the silhouette defined. 
• Draped, floaty dresses. Billowing, bohemian shapes were a counterpoint to all that tailoring, with Pauline Dujancourt going big on volume. 
• Preppy separates. Rugby shirts tied around the waist, knee-high socks and tapestry shift dresses gave a more casual, decidedly preppy take. 
• Nautical and resort. Nautical trims and relaxed resortwear are easy wins for summer rails. 

What accessories and footwear should retailers look out for? 

• Heeled derbies. Black, white and sparkly versions were on the runway and on the street. 
• Statement bags. Mulberry's new collection centred around its Bayswater bag, and open-top bags featured in the preppy styling. 
• Loafers. Leather loafers at Mulberry make a practical, year-round buy. 
• Veils and statement hats. Bora Aksu used veils throughout and Fagerström showed statement hats, which point to a strong occasion and wedding guest season. 

For independents, this is where fashion accessories suppliers and wholesale footwear earn their keep. A bright orange bag or a pair of heeled derbies lets you test a trend without committing a whole rail to it. 

Is pre-loved fashion now part of the mainstream? 

eBay's Endless Runway returned for a third year, with pieces from the wardrobes of Daisy Edgar-Jones, Harry Lambert and Charles Jeffrey shoppable in real time through eBay Live. Having resale on the official schedule for three seasons running says a lot about how normal second-hand has become for fashion customers. 

You don't need to launch a resale platform to respond. A small vintage edit, a repair service or simply stocking independent fashion brands with transparent production can all speak to the same shopper. Our piece on sustainability on the shop floor looks at what sustainable retail suppliers are actually doing and why buyers are responding.  

Will these trends reach homeware and gift? 

Usually, yes, within a season or two. Orange, clashing brights and heritage checks translate easily into cushions, tableware and gift, much like the shifts in our homeware and festive trends session and the playful colour of the kitsch revival. Floral prints will also feel at home in garden centre gift ranges. 

How can independent retailers act on London Fashion Week trends? 

Pick two or three themes that suit your customer, such as a leather jacket, a pop of orange or a matching suit set, and ask your suppliers how they're interpreting them.  

Wholesale is already moving: at Autumn Fair earlier this month, seasonless outerwear dominated the fashion floor alongside premium and sustainable fabrics. Emerging labels are worth watching too, as many are working across categories into interiors and accessories. 

If you like what you've seen here, why not join us in person for the retail event of the season? Spring Fair runs from 7-10 February 2027 at the NEC, Birmingham. Register for free here, and join our newsletter for the latest updates before the show.