Build a range that sells

Every retailer has products that aren't earning their shelf space. The hard part isn't knowing something needs to change, it's finding the right thing to replace it with. That's exactly what Autumn Fair is for.
 

Over four days at the NEC Birmingham, you can compare hundreds of suppliers side by side, see which stands are drawing the crowds, and attend content sessions designed to help you make better ranging decisions. 

Get your free ticket  Explore exhibitors

How Autumn Fair helps you

See your options in person


Touch the product, assess the quality, and work out what your customers will buy, before you commit.

Find what's flying off shelves


See which stands are drawing the crowds and where other buyers are placing their orders.

Replace what isn't working


Come with a list of underperformers. Leave with the suppliers to replace them and orders already written for peak season.

  • "I've seen ideas today that I'm glad I came. I've picked out products, got inspiration I wasn't expecting, and attended some excellent presentations. You go home with ideas. It's so worth taking the day out to see what's there and what's in the pipeline."
    Shane Fitzgerald, Carraig
  • "Not only looking at collections and products I can potentially buy, but taking time out to listen to the content and learnings. It's really easy just to focus on buying, but spending a bit more time doing those things is really beneficial. There is a lot I have learnt from these sessions that I will be taking back to the business."
    Katie Gibbs, OSO Boutique

Know what needs fixing


A bit of honest evaluation before you arrive means every conversation you have there has a purpose.
 

Before you arrive, it's worth asking yourself:

  • What are your customers asking for that you don't currently stock?
  • Where are competitors differentiating and you aren't?
  • Which categories feel tired and need fresh energy?

Browse the exhibitor list before you go. Look at what's on offer, think about where each product could sit in your range, and arrive with a shortlist rather than a blank slate.

Explore the exhibitor list

See what's selling


The show floor is one of the best pieces of market research available to any retailer. Explore the Gift of the Year pavilion where every product there has been judged on commercial appeal and customer demand. 


Pay attention to where the crowds are gathering and which stands are writing the most orders.

Discover the the live content agenda and attend a trend session or two. You'll leave knowing not just what's selling now, but what your customers will be asking for next season.

Explore what's on

13,000+

buyers attend

800+

brands exhibiting

30%

exclusive to Autumn Fair

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