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The Rise of Creator Brands: Lessons from Inside The Diary of a CEO

09 Sept 2026
Retail Huddle @ Counter Talks Stage
AI & Data Digital Growth Customer Experience Community
Join Natasha Birk, Head of Product & Ecommerce at FlightStory, home of The Diary of a CEO, for an insider conversation on the rise of creator-led brands and what retailers and founders can learn from one of the fastest-growing media and ecommerce businesses in the world.

The most powerful new brands aren't coming from corporations anymore - they're being built by creators. 

Join the conversation about how audience-first brands are building loyal communities, creating demand before launch and turning attention into commercial success.

Part of Retail Huddle Live x Autumn Fair Pop Up - a full day of roundtables, workshops and community conversations on Wednesday 9th September at the NEC Birmingham. 

Free for all Autumn Fair + Glee badge holders. ​

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Speakers
Natasha Birk, Head of Product & Ecommerce - FlightStory (The Diary of a CEO)

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