Someday Studios is a retail consultancy dedicated to supporting independent brands. They help ambitious founders launch stores that make an impact, from first-time pop-ups to global rollouts. Recent work includes stores for By Rotation and Beauty Pie, leading a high-profile project to revive Oxford Street, and helping brands test, launch and scale across Regent Street, Mayfair, and beyond.

Founded by Aoife Byrne and Becky Jones, the team has delivered hundreds of stores and worked with more than 2,500 entrepreneurs, as well as global names like Gucci, Netflix, and Goop. Someday provides end-to-end support across every stage of the store journey: strategy, space search, design, build, operations and launch. Along the way, they’re helping to transform some of the UK’s most iconic high streets.