Autumn Fair

4-7 September 2022 | NEC BIRMINGHAM

Retailer Stories




Autumn Fair attracts over 24,000 visitors, but just who are our visitors and how does a visit to Autumn Fair help inspire their business and stock their shops?

To find out, the Autumn Fair team went on the road and visited a number of our visitors far and wide with shops on the high street both big and small, to take a glimpse at what makes these independents and multiples extra special and how Autumn Fair plays a part.


Learn how boutique founder Joanna Nicola has diversified her offering and chosen beauty and wellness products to complement the fashion ranges showcased in her shop. Watch and discover the value of offering something extra to you customers especially during the Golden Quarter.

Welcome to Paradise: Autumn Fair meets Josie's Interiors

We popped down to sunny Bideford, Devon to meet with James Webster, the charming shop owner of Josie's Interiors, to talk about all things homewares, Instagram and his love of flamingos and llamas. Watch the video now and step into Josie's Interiors. You'll quickly see the shop is an extension of James' fun, young personality that shines brightest when selecting products from Autumn Fair to fill his vibrant shop.

A Fresh Perspective: Autumn Fair meets Gris Et Blanc

We met with Joanne Bowles to hear the story behind her home and lifestyle shop, Gris et Blanc - a little slice of Valbonne, France in Steyning, West Sussex. Stocking best-sellers from the likes of Sabivo Design and Austin Sloane Signs, watch the video now to hear what Joanne looks for when shopping Autumn Fair and the pieces that make the Golden Quarter "extra golden" for her and her shop.

Step into Aladdin's Cave: Autumn Fair meets Sophie's Handbags

Tucked away off the high street, find out what Sophie Tyas of Skipton-based, Sophie's Handbags & Accessories looks for when creating the shop of her dreams. Always going the extra mile for her customers, it comes down to good choice and good value. Step into Sophie's shop and see for yourself what makes it a true hidden gem on the high street.

Broadening Horizons: Autumn Fair Meets Fenwick

Home buyer Sarah Horsnell is a firm believer in the home being a sanctuary. Bringing a bit of whimsy and unusual styling to the home offering at Fenwick Colchester, Sarah helps her customers to fall in love with products that wouldn't be on their usual list of must haves.

Watch the video to discover the unexpected bestsellers Sarah found at Autumn Fair to spice up the display at Fenwick.


To adorn and adore: Autumn Fair meets Gracegentle

With dreams of recreating the wonderful memories shop owner Denise Starkey had as a child rummaging through her Grandmother's house, Newark-based, Gentlegrace is Denise's homage to her late grandmother and all the unique products she’d find in her house.

Watch the video now and discover what delights Denise had found at Autumn Fair to create a retail heaven on the high street for all things gift and homewares.

Celebrating ethical and sustainable gifts: Autumn Fair meets Fair Trader

We sat down with Mark and Sarah from Fair Trader in Holmfirth to hear the story of how the Fair Trader’s cooperative started as a way to celebrate and spread the good word on buying sustainable and ethically-made products by launching a dedicated retail space of their own.

Discover how Sarah looks to Autumn Fair to help fill the shop with beautiful fashion accessories, textiles, cushions and homewares that both embody the shop’s ethos and sells well during their busy Golden Quarter.


Like what you’ve seen? Check out the exhibitors at the show



Watch this space for more retailer stories this month...

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