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The Retail Makeover Mission Brand Strategy Workbook
A practical workbook to help you define, strengthen, and communicate your brand strategy. Step-by-step exercises make it easy to clarify your positioning and connect with your target customers.
Visual Merchandising and Brand Identity Toolkit: by John Abbate
Learn how to create eye-catching displays and a strong brand presence in your store. This toolkit guides you through turning your retail space into an engaging customer experience that reflects your brand identity.
Top Tips for Running a Successful High Street Business: by Alex Schlagman
Packed with actionable advice for independent retailers, this guide shares tried-and-tested tips to help your high street business thrive in a competitive market.